60 Days
3 Project
Flexible Timings
Dec 07th, 2023
Our PPC Ads Online Live Course is designed to teach you everything you need to know about pay-per-click (PPC) advertising. Whether you’re a complete beginner or you’re looking to improve your PPC skills, our course will help you become PPC ads expert in 60 Days.
We have designed the course to help students gain in depth knowledge and practical experience through live projects that will help them achieve their objectives much faster.
Our unique teaching style and step-by-step detailed approach has helped us simplify the course and make it more understandable. As a result we have seen most of our Alumni achieving placement success in their respective career or businesses.
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Best-in-class content by highly experienced faculty and eminent industry leaders. Classroom or Online classes, case studies, assignments & multiple live projects.
PPC Metrics
What are KPIs and how to select KPI for a given campaign
Account Setup
Structure & Hierarchy
Overview of different type of campaigns in Google
Keywords, Ad & Landing Page
Ad Types
What are Assests and When to use each of them?
How to write Killer Ad Copy
Keyword Match Type & Keyword Research – The Right Way
Negative Keywords – How to use it?
Campaign Setup for Success
How to predict the campaign performance (Budget, CPC, Conversion, etc.,)
How to optimize Search Ads
Practicals & Q&A Session during the topics & by end of the topic
How Google Ads Works?
Keyword Research
Campaign Structuring
AdCopy Writing
Keyword Match Type & Ad Extensions
Account & Campaign Setup
Conversion Tracking Code
Campaign Management
Keyword Optimization
PPC Reporting & Analysis
3 Case Studies
3 Assignments
Where do these ads appear
Campaign Setup for Success
Objective Type level Campaign setup differences
How to optimize Video ads
Video Ads Builder – https://ads.google.com/aw/video/builder
Practicals & Q&A Session during the topics & by end of the topic
Audience Type
Importance of Audience
How to use it
Practicals & Q&A Session during the topics & by end of the topic
Types of Targeting Options
How to use Targeting Options to generate quality leads
Practicals & Q&A Session during the topics & by end of the topic
Retargeting concept
How to retarget Search Ads
How to retarget Display Ads
Practicals & Q&A Session during the topics & by end of the topic
Key things required to run Meta Ads
Account/Business manager setup
Platform overview
Campaign Structure
Objectives & Bidding Strategies
Campaign Setup
Type of Ads
Key things required to run Meta Ads
Account/Business manager setup
Platform overview
Campaign Structure
Campaign Setup
Type of Ads
What are pixels & What is the use of it?
Types of Pixels
How to set it up
Type of reports
Report creation
Tools to Ease Your Marketing Analysis & Reporting Task
Extensive Practical Training in Digital Marketing with Case Studies, Google Certifications, Backup/Revision
Website Audit, Keywords Research, AdCopy Writing, Ad Campaign Management, Bid Optimization, SMM Calendar Creation, Reporting Templates, 3rd Party Tool Analysis
Digital Marketing Analyst, SEM Analyst, SEO Analyst, PPC Analyst, Digital Marketing Specialist or Team Leader, Account Manager, Ad Campaign Analyst, MIS Executive, Intern or Trainee
Students/Job Seeker, Entrepreneurs, Working Professionals, Housewives, Sales Marketing Professionals, MBA, MCA, or Degree Holders
Better to plan either after 12th or during PUC. Coding experience not mandatory. However, good in Communication, MS-Office, Analytical Skills with Internet Browsing skills required.
List of Companies (Startups, In-house & Agencies) who recruited eMarketEdu Alumni's
Please find below the detailed steps of the Enrollment Process
Apply by filling a simple online application form.
Pay the program fees and secure your seat for the batch.
Mail shared on the Course schedules with study materials and induction details.
1600+ Digital Marketers trained with eMarket Eduation, since 2014
Learn Share & Inspire” That is what I have learned from eMarket education and taken as a success mantra in my life. They can bring out the best in you. I got placed right after I finished my Google AdWords course.
Thank you, Ranjan Jena
The Digital Marketing Course was very well presented. All topics were explained extremely well backed up by good practical & case study. Had good learning while improving my Digital Marketing skills. I enjoyed each and every session. It was not one way communication.
First of all thanks to Ranjan Jena Founder of Emarket Education for finding me a suitable career. He is one of the best teacher I have ever encountered in my life. I blindly recommend him five out of five for his teaching quality. He is good friend, mentor and a person who can approach all kind of your digital marketing doubts.
Get Industry ready with Interview & Placement Assistance
What do you think is better to receive after each lesson: a lovely looking badge or important skills you can immediately put into practice.
Anyone from any background with confidence in English Language can learn it.
This program aims to produce well-rounded SEO, Google Ads, Social Media or MIS Professionals with in-depth knowledge of Keyword Research, Copywriting, Data Analysis, Campaign Management, Latest Trends & Algorithms Updates, Expertise in relevant 3rd Party Tools/Interface, and understanding of step-by-step Process. Besides, the pay scale offered in this sector, and the fun of work is driving the learners to choose this sector as their career option. This domain offers one of the best careers with good pay job roles in the country. Digital Marketing is steadily increasing its impact as one of the most secure career choices.
Working professionals or freshers graduated with a degree in either BSc., BBA, BBM, BCA, MCA, B.E., or B. Tech or completed 10+2. Additionally, confident in English with MS Office knowledge and comfortable browsing on the Internet with Analytical thinking. The work experience is the relaxed basis on application and profile.
A time commitment of 7 to 8 hours per week on average is recommended to complete the program successfully. 2 & ½ Months of Theory & Practical Sessions on Course topics with an additional 1 Month of extensive Live Project work on 2/3 multiple projects will get you better confidence on Digital Marketing Process, Implementation & Deliverables.
At eMarket Education, you are not only learning the different specialization courses but also practicing them under the mentorship of an industry experts trainer
Mentoring on how to make the relevant resume for an SEO, PPC or SMM professional, highlighting technical and domain expertise. Digital Marketing interview preparation, mentoring by industry experts and providing job placement at the end of the program while arranging Interview rounds in either In-house, Agency or Start-up companies that are preferably doing great with a good work environment.
Yes, there will be live online interactive sessions with top MNCs’ Digital Marketing Experts & Professionals. Also, with your Digital Marketing learning, you’re well guided by different mentors on Latest Trends, Soft Skills, MS-Excel techniques, Live Projects, Resume Guidance & Interview Q&As.
To ensure no barrier in the path of your learning, we offer financing options with our partner companies to help you make this Advanced Certification in Digital Marketing program more financially manageable. There are other EMI options of paying the Digital Marketing Course in 3 Instalments for the 3 & ½ Months course. You receive a 15% discount on the entire course fee if paid in one single payment.
Upon successful completion of the program, you will be awarded industry-recognized Google Ads Certification from Google along with a Course completion certificate from eMarket Education.
It’s true that many alumni from our institution are managing bigger roles in corporates, and it was only possible because of their determination and conviction to learn and excel in digital marketing with discipline & commitment.
Industries are rapidly moving towards promotions with digital channels, hence, there is a huge demand for experts in Digital Marketing. Professionals are working across various industries such as Real Estate, Education, eCom/Retail, Insurance/Finance, Automobiles, Health & Beauty, Home Furnishings, Healthcare and IT Software et.,. After the completion of the course, learners can excel in roles such as – Analyst, Specialist, Account Manager, MIS Specialist, Project Manager, Client Servicing, Data Analyst, and many other rewarding opportunities.
Call Us Between 10.30AM – 7.30PM, Monday-Saturday
+91 91082 73335 | +91 77609 69452